The state's tourism-marketing arm looks to be on track for an extension, but not without some opposition.
Visit Florida is due to sunset in 2023, but the state's Senate Commerce and Tourism Committee wants to see the contract extended.
Samantha Padgett with the Florida Restaurant and Lodging Association says Visit Florida has jumpstarted tourism as the state recovers from the pandemic.
But Americans for Prosperity Policy Director Philip Suderman says taxpayer dollars are spent on a marketing strategy that encourages Floridians to travel to other portions of the state.
The Committee ultimately voting favorably on the extension.
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